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Primo

Primo is an Italian family business with a history dating back to 1933. The first product to see the light of day was a blackboard chalk, made by grandfather Camillo. The white chalk quickly became popular with Italy's teachers and schoolchildren, and Camillo was soon able to expand with more innovative products.

Three generations later, Primo exports colour, school and craft products to more than 80 countries worldwide. Their business has evolved, but the spirit is the same as when they started: Primo loves their products, and they love creating new solutions for their discerning customers - the children! Primo is determined to offer them not only appealing but also high-quality colours that are pleasant to use, easy to apply, nice to touch and interact with.

Discover our large range from Primo here. We have everything from large school packs and class sets to sizes suitable for the home. A real explosion of colour and good quality is promised!
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Price
More Finger paint 750 ml Finger paint 750 ml
16
Primo
Finger paint 750 ml
£8.19
More Poster paint Ready-mix School 1000 ml Poster paint Ready-mix School 1000 ml
22
Primo
Poster paint Ready-mix School 1000 ml
£5.69
More Plastilina Modelling clay 11-pack Start-set 55 g Plastilina Modelling clay 11-pack Start-set 55 g
Buy!
Primo
Plastilina Modelling clay 11-pack Start-set 55 g
£5.69
More Plastilina Modelling clay 10-pack 18 g Plastilina Modelling clay 10-pack 18 g
Buy!
Primo
Plastilina Modelling clay 10-pack 18 g
£3.99
More Poster paint Readymix 50 ml Poster paint Readymix 50 ml
12
Primo
Poster paint Readymix 50 ml
£2.15
More Finger paint Basic-set 6x250g Finger paint Basic-set 6x250g
Buy!
Primo
Finger paint Basic-set 6x250g
£25.99
More Airdrying clay 500g Airdrying clay 500g
5
Primo
Airdrying clay 500g
£3.69
More Tempera Watercolour tablets 12-set Ø30 + accessories Tempera Watercolour tablets 12-set Ø30 + accessories
Buy!
Primo
Tempera Watercolour tablets 12-set Ø30 + accessories
£8.19
More Wax crayons Triangles 30-pack Wax crayons Triangles 30-pack
Buy!
Primo
Wax crayons Triangles 30-pack
£32.50
More Pure Gypsum in bucket 1kg Pure Gypsum in bucket 1kg
Primo
Pure Gypsum in bucket 1kg
£4.90
More Coloured antidust chalks 10-pack Coloured antidust chalks 10-pack
Buy!
Primo
Coloured antidust chalks 10-pack
£2.19
More White antidust chalks 10-pack White antidust chalks 10-pack
Buy!
Primo
White antidust chalks 10-pack
£1.59
More Canvas Cotton 50x70 cm
Buy!
Primo
Canvas Cotton 50x70 cm
£17.90
More Poster paint Ready-mix 75 ml 6-set Poster paint Ready-mix 75 ml 6-set
Primo
Poster paint Ready-mix 75 ml 6-set
£12.19
More Airdrying clay 1kg Airdrying clay 1kg
2
Primo
Airdrying clay 1kg
£5.69
More Fibre-tip pens Jumbo 60-set bucket (3 years+) Fibre-tip pens Jumbo 60-set bucket (3 years+)
Buy!
Primo
Fibre-tip pens Jumbo 60-set bucket (3 years+)
£28.50
More Oval mixing palette Small Oval mixing palette Small
Buy!
Primo
Oval mixing palette Small
£2.39
More Plastilina Modelling clay 10-pack Start-set 55 g Plastilina Modelling clay 10-pack Start-set 55 g
Buy!
Primo
Plastilina Modelling clay 10-pack Start-set 55 g
£7.90
More White antidust chalks 100-pack White antidust chalks 100-pack
Buy!
Primo
White antidust chalks 100-pack
£8.19
More Policromi Soft pastel chalks 12-set Policromi Soft pastel chalks 12-set
Buy!
Primo
Policromi Soft pastel chalks 12-set
£8.19
More Plastilina Modelling clay 6-pack 18 g Plastilina Modelling clay 6-pack 18 g
Buy!
Primo
Plastilina Modelling clay 6-pack 18 g
£2.90
More Canvas board Cotton 40x50 cm
Buy!
Primo
Canvas board Cotton 40x50 cm
£8.90
More Soft Play-dough Snackbar kit Soft Play-dough Snackbar kit
Buy!
Primo
Soft Play-dough Snackbar kit
£28.50
More White antidust chalks Jumbo 36-pack White antidust chalks Jumbo 36-pack
Buy!
Primo
White antidust chalks Jumbo 36-pack
£7.29
More Play-dough Creative Cube Turtle (4 years+) Play-dough Creative Cube Turtle (4 years+)
Buy!
Primo
Play-dough Creative Cube Turtle (4 years+)
£5.69
More Soft Play-dough 7x100g + moulds Soft Play-dough 7x100g + moulds
Buy!
Primo
Soft Play-dough 7x100g + moulds
£12.50
More Oval mixing palette Big Oval mixing palette Big
Buy!
Primo
Oval mixing palette Big
£3.19
More Poster paint Ready-mix School 1000 ml Gold
Buy!
Primo
Poster paint Ready-mix School 1000 ml Gold
£10.50
More Slime-lab Kit Metallic 3x240ml Slime-lab Kit Metallic 3x240ml
Buy!
Primo
Slime-lab Kit Metallic 3x240ml
£16.50
More Acrylic chalk 125 ml
Buy!
Primo
Acrylic chalk 125 ml
£7.50
More Watersoluble oil pastels 24-set Watersoluble oil pastels 24-set
Buy!
Primo
Watersoluble oil pastels 24-set
£12.50
More Acrylic structure paste Fine 75ml tube Acrylic structure paste Fine 75ml tube
Primo
Acrylic structure paste Fine 75ml tube
£5.50
More Finger paint 4x100g + accessories Finger paint 4x100g + accessories
Buy!
Primo
Finger paint 4x100g + accessories
£17.90
More Finger paint Fluo-set 6x100g Finger paint Fluo-set 6x100g
Buy!
Primo
Finger paint Fluo-set 6x100g
£19.50
More Play-dough Creative Cube Electric bike (4 years+) Play-dough Creative Cube Electric bike (4 years+)
Buy!
Primo
Play-dough Creative Cube Electric bike (4 years+)
£5.69
More Finger paint Pastel-set 6x100g Finger paint Pastel-set 6x100g
Primo
Finger paint Pastel-set 6x100g
£17.90
More Colour box Mixed fun & paint 43-set Colour box Mixed fun & paint 43-set
Buy!
Primo
Colour box Mixed fun & paint 43-set
£24.50
More Jumbo Wax crayons School 120-pack Jumbo Wax crayons School 120-pack
Buy!
Primo
Jumbo Wax crayons School 120-pack
£54.50
More Soft Play-dough Bigpack 50x100g Soft Play-dough Bigpack 50x100g
Buy!
Primo
Soft Play-dough Bigpack 50x100g
£73.50
More Pouring-kit Acrylic 5x100ml Pouring-kit Acrylic 5x100ml
Buy!
Primo
Pouring-kit Acrylic 5x100ml
£26.90
More 3D Acrylic structure paste 250ml 3D Acrylic structure paste 250ml
Buy!
Primo
3D Acrylic structure paste 250ml
£10.50
More Watercolour paint 18 ml tube 10-set Watercolour paint 18 ml tube 10-set
Buy!
Primo
Watercolour paint 18 ml tube 10-set
£11.39
More Brushes round/flat tip 5-set Acrylic Brushes round/flat tip 5-set Acrylic
Buy!
Primo
Brushes round/flat tip 5-set Acrylic
£9.90
More Finger paint Basic-set 4x100g Finger paint Basic-set 4x100g
Buy!
Primo
Finger paint Basic-set 4x100g
£8.19
More Wax crayons School 216-pack Wax crayons School 216-pack
Buy!
Primo
Wax crayons School 216-pack
£51.50
More Textile fibre-tip pens 8-set Textile fibre-tip pens 8-set
Buy!
Primo
Textile fibre-tip pens 8-set
£7.29
More Slime-lab Kit Colour 5x240ml Slime-lab Kit Colour 5x240ml
Buy!
Primo
Slime-lab Kit Colour 5x240ml
£26.90
More Slime-lab Kit Pearlescent 5x240ml Slime-lab Kit Pearlescent 5x240ml
Buy!
Primo
Slime-lab Kit Pearlescent 5x240ml
£26.90
More Assorted brushed, wood handle 192-pack Assorted brushed, wood handle 192-pack
Buy!
Primo
Assorted brushed, wood handle 192-pack
£89.50
More Oil paint 18 ml tube 10-set Oil paint 18 ml tube 10-set
Buy!
Primo
Oil paint 18 ml tube 10-set
£16.29
More Finger paint for textile Basic-set 6x100g Finger paint for textile Basic-set 6x100g
Buy!
Primo
Finger paint for textile Basic-set 6x100g
£20.50
More Wax crayons Triangles 8-set + stencils Wax crayons Triangles 8-set + stencils
Buy!
Primo
Wax crayons Triangles 8-set + stencils
£17.90
More Fibre-tip pens Fine 120-set (3 years+) Fibre-tip pens Fine 120-set (3 years+)
Buy!
Primo
Fibre-tip pens Fine 120-set (3 years+)
£35.90
More Play-dough Kit Cat Play-dough Kit Cat
Buy!
Primo
Play-dough Kit Cat
£18.90
More Soft Play-dough City kit Soft Play-dough City kit
Buy!
Primo
Soft Play-dough City kit
£28.50
More Flat-tipped brushes 5-set Acrylic/Oil Flat-tipped brushes 5-set Acrylic/Oil
Buy!
Primo
Flat-tipped brushes 5-set Acrylic/Oil
£4.90
More Pouring-kit Acrylic 4x100ml + 2 canvases Pouring-kit Acrylic 4x100ml + 2 canvases
Buy!
Primo
Pouring-kit Acrylic 4x100ml + 2 canvases
£32.50
More Canvas Cotton 18x24 cm
Buy!
Primo
Canvas Cotton 18x24 cm
£4.90
More Angle ruler 60º/30 cm Anti-reflective
Primo
Angle ruler 60º/30 cm Anti-reflective
£3.99
More Acrylic structure paste Coarse 250ml Acrylic structure paste Coarse 250ml
Primo
Acrylic structure paste Coarse 250ml
£8.90
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Lowest price 1-30 days before price reduction:

The reference price is the lowest price applied to the product 1-30 days before the relevant price cut was implemented. The exception is if gradual reductions have been made, in which case the lowest price 1-30 days before the first price reduction is shown.