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Primo

Primo is an Italian family business with a history dating back to 1933. The first product to see the light of day was a blackboard chalk, made by grandfather Camillo. The white chalk quickly became popular with Italy's teachers and schoolchildren, and Camillo was soon able to expand with more innovative products.

Three generations later, Primo exports colour, school and craft products to more than 80 countries worldwide. Their business has evolved, but the spirit is the same as when they started: Primo loves their products, and they love creating new solutions for their discerning customers - the children! Primo is determined to offer them not only appealing but also high-quality colours that are pleasant to use, easy to apply, nice to touch and interact with.

Discover our large range from Primo here. We have everything from large school packs and class sets to sizes suitable for the home. A real explosion of colour and good quality is promised!
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Price
More Finger paint 750 ml Finger paint 750 ml
16
25%
Primo
Finger paint 750 ml
£6.14 £8.19
More Plastilina Modelling clay 11-pack Start-set 55 g Plastilina Modelling clay 11-pack Start-set 55 g
Buy!
Primo
Plastilina Modelling clay 11-pack Start-set 55 g
£4.27 £5.69
More Canvas board Cotton 25x35 cm
25%
Buy!
Primo
Canvas board Cotton 25x35 cm
£2.99 £3.99
More Poster paint Ready-mix School 1000 ml Poster paint Ready-mix School 1000 ml
22
Primo
Poster paint Ready-mix School 1000 ml
£4.84 £5.69
More Poster paint Readymix 50 ml Poster paint Readymix 50 ml
12
Primo
Poster paint Readymix 50 ml
£2.15
More Jumbo Wax crayons School 120-pack Jumbo Wax crayons School 120-pack
15%
Buy!
Primo
Jumbo Wax crayons School 120-pack
£46.33 £54.50
More Wax crayons Triangles 30-pack Wax crayons Triangles 30-pack
25%
Buy!
Primo
Wax crayons Triangles 30-pack
£24.38 £32.50
More Airdrying clay 1kg Airdrying clay 1kg
2
25%
Primo
Airdrying clay 1kg
£4.27 £5.69
More Textile fibre-tip pens 8-set Textile fibre-tip pens 8-set
25%
Buy!
Primo
Textile fibre-tip pens 8-set
£5.47 £7.29
More Airdrying clay 500g Airdrying clay 500g
5
25%
Primo
Airdrying clay 500g
£2.77 £3.69
More Canvas Cotton 18x24 cm
25%
Buy!
Primo
Canvas Cotton 18x24 cm
£3.68 £4.90
More Finger paint Basic-set 6x250g Finger paint Basic-set 6x250g
25%
Buy!
Primo
Finger paint Basic-set 6x250g
£19.49 £25.99
More Watersoluble oil pastels 24-set Watersoluble oil pastels 24-set
15%
Buy!
Primo
Watersoluble oil pastels 24-set
£10.63 £12.50
More White antidust chalks 10-pack White antidust chalks 10-pack
Buy!
Primo
White antidust chalks 10-pack
£1.59
More Slime-lab Kit Colour 5x240ml Slime-lab Kit Colour 5x240ml
25%
Buy!
Primo
Slime-lab Kit Colour 5x240ml
£20.18 £26.90
More Fibre-tip pens Jumbo 60-set bucket (3 years+) Fibre-tip pens Jumbo 60-set bucket (3 years+)
25%
Buy!
Primo
Fibre-tip pens Jumbo 60-set bucket (3 years+)
£21.38 £28.50
More Tempera Watercolour tablets 12-set Ø30 + accessories Tempera Watercolour tablets 12-set Ø30 + accessories
25%
Buy!
Primo
Tempera Watercolour tablets 12-set Ø30 + accessories
£6.14 £8.19
More Acrylic glue 125 ml
25%
Buy!
Primo
Acrylic glue 125 ml
£5.63 £7.50
More Coloured antidust chalks 10-pack Coloured antidust chalks 10-pack
Primo
Coloured antidust chalks 10-pack
£2.19
More Colour box Mixed colour & draw 55-set Colour box Mixed colour & draw 55-set
25%
Buy!
Primo
Colour box Mixed colour & draw 55-set
£19.49 £25.99
More Colour box Mixed fun & paint 43-set Colour box Mixed fun & paint 43-set
25%
Buy!
Primo
Colour box Mixed fun & paint 43-set
£18.38 £24.50
More Plastilina Modelling clay 10-pack 18 g Plastilina Modelling clay 10-pack 18 g
40%
Buy!
Primo
Plastilina Modelling clay 10-pack 18 g
£2.39 £3.99
More Neon markers 6-set Neon markers 6-set
25%
Buy!
Primo
Neon markers 6-set
£4.27 £5.69
More Plastilina Modelling clay 10-pack Start-set 55 g Plastilina Modelling clay 10-pack Start-set 55 g
40%
Buy!
Primo
Plastilina Modelling clay 10-pack Start-set 55 g
£4.74 £7.90
More Oval mixing palette Small Oval mixing palette Small
25%
Buy!
Primo
Oval mixing palette Small
£1.79 £2.39
More Oil paint 18 ml tube 10-set Oil paint 18 ml tube 10-set
25%
Buy!
Primo
Oil paint 18 ml tube 10-set
£12.22 £16.29
More Fibre-tip pens Fine 96-set bucket (3 years+) Fibre-tip pens Fine 96-set bucket (3 years+)
25%
Buy!
Primo
Fibre-tip pens Fine 96-set bucket (3 years+)
£18.38 £24.50
More Canvas Cotton 30x40 cm
Primo
Canvas Cotton 30x40 cm
£8.90
More Fibre-tip pens Fine 24-set (3 years+) Fibre-tip pens Fine 24-set (3 years+)
25%
Buy!
Primo
Fibre-tip pens Fine 24-set (3 years+)
£4.88 £6.50
More Pouring Acrylic medium 500ml Pouring Acrylic medium 500ml
25%
Primo
Pouring Acrylic medium 500ml
£10.43 £13.90
More Play-dough Creative Cube Electric bike (4 years+) Play-dough Creative Cube Electric bike (4 years+)
25%
Buy!
Primo
Play-dough Creative Cube Electric bike (4 years+)
£4.27 £5.69
More Soft Play-dough 3x100g Soft Play-dough 3x100g
25%
Buy!
Primo
Soft Play-dough 3x100g
£4.27 £5.69
More Colouring pencils School 216-pack Colouring pencils School 216-pack
25%
Buy!
Primo
Colouring pencils School 216-pack
£48.89 £65.19
More Play-dough Kit Boy Play-dough Kit Boy
25%
Buy!
Primo
Play-dough Kit Boy
£14.18 £18.90
More Watersoluble oil pastels 12-set Watersoluble oil pastels 12-set
25%
Buy!
Primo
Watersoluble oil pastels 12-set
£4.88 £6.50
More Poster paint Ready-mix 75 ml 6-set Poster paint Ready-mix 75 ml 6-set
25%
Buy!
Primo
Poster paint Ready-mix 75 ml 6-set
£9.14 £12.19
More Soft Play-dough 7x100g + moulds Soft Play-dough 7x100g + moulds
25%
Buy!
Primo
Soft Play-dough 7x100g + moulds
£9.38 £12.50
More Poster paint Ready-mix 50 ml Fluo+Metal 8-set Poster paint Ready-mix 50 ml Fluo+Metal 8-set
25%
Buy!
Primo
Poster paint Ready-mix 50 ml Fluo+Metal 8-set
£12.22 £16.29
More Fibre-tip pens Fine 12-set (3 years+) Fibre-tip pens Fine 12-set (3 years+)
25%
Buy!
Primo
Fibre-tip pens Fine 12-set (3 years+)
£2.39 £3.19
More Play-dough Creative Cube Flower (4 years+) Play-dough Creative Cube Flower (4 years+)
25%
Buy!
Primo
Play-dough Creative Cube Flower (4 years+)
£4.27 £5.69
More Minabella Colouring pencils School 144-pack Minabella Colouring pencils School 144-pack
15%
Buy!
Primo
Minabella Colouring pencils School 144-pack
£64.52 £75.90
More Play-dough Metallic 3x100g Play-dough Metallic 3x100g
25%
Buy!
Primo
Play-dough Metallic 3x100g
£6.68 £8.90
More Canvas board Cotton 40x50 cm
25%
Buy!
Primo
Canvas board Cotton 40x50 cm
£6.68 £8.90
More Protractor 360º Anti-reflective
25%
Buy!
Primo
Protractor 360º Anti-reflective
£1.64 £2.19
More Slime-lab Kit Metallic 3x240ml Slime-lab Kit Metallic 3x240ml
Buy!
Primo
Slime-lab Kit Metallic 3x240ml
£16.50
More Canvas Cotton 40x50 cm
25%
Buy!
Primo
Canvas Cotton 40x50 cm
£9.74 £12.99
More 3D Acrylic structure paste 250ml 3D Acrylic structure paste 250ml
Primo
3D Acrylic structure paste 250ml
£10.50
More Poster paint Ready-mix School 1000 ml Silver
25%
Buy!
Primo
Poster paint Ready-mix School 1000 ml Silver
£7.88 £10.50
More Fibre-tip pens Fine 120-set (3 years+) Fibre-tip pens Fine 120-set (3 years+)
Buy!
Primo
Fibre-tip pens Fine 120-set (3 years+)
£35.90
More Blackboard paint 250ml Blackboard paint 250ml
Buy!
Primo
Blackboard paint 250ml
£9.90
More Wax crayons Triangles 12-set Basic + Gold/Silver Wax crayons Triangles 12-set Basic + Gold/Silver
25%
Buy!
Primo
Wax crayons Triangles 12-set Basic + Gold/Silver
£10.34 £13.79
More Pure Gypsum in bucket 1kg Pure Gypsum in bucket 1kg
Primo
Pure Gypsum in bucket 1kg
£4.90
More Watercolour tablets 24-set Ø30 + brush Watercolour tablets 24-set Ø30 + brush
Buy!
Primo
Watercolour tablets 24-set Ø30 + brush
£9.90
More Play-dough Kit Dog Play-dough Kit Dog
Buy!
Primo
Play-dough Kit Dog
£18.90
More Plastilina Modelling clay 6-pack 18 g Plastilina Modelling clay 6-pack 18 g
Buy!
Primo
Plastilina Modelling clay 6-pack 18 g
£2.90
More Canvas Cotton 25x35 cm Canvas Cotton 25x35 cm
25%
Buy!
Primo
Canvas Cotton 25x35 cm
£5.47 £7.29
More Finger paint 50g 6-set Finger paint 50g 6-set
Primo
Finger paint 50g 6-set
£9.90
More Poster paint Ready-mix School 1000 ml Gold
25%
Buy!
Primo
Poster paint Ready-mix School 1000 ml Gold
£7.88 £10.50
More Dual-tip Fibre-tip pens 10-set Dual-tip Fibre-tip pens 10-set
25%
Buy!
Primo
Dual-tip Fibre-tip pens 10-set
£4.88 £6.50
More Play-dough Kit Girl Play-dough Kit Girl
25%
Buy!
Primo
Play-dough Kit Girl
£14.18 £18.90
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Lowest price 1-30 days before price reduction:

The reference price is the lowest price applied to the product 1-30 days before the relevant price cut was implemented. The exception is if gradual reductions have been made, in which case the lowest price 1-30 days before the first price reduction is shown.